New from Dear Glory · The Exhibition Planning Workbook Houston · 2026  ·  hello@dearglory.com
Dear Glory · The Working Workbook

The Exhibition
Planning Workbook.

Your complete system for planning, executing, and selling out your art exhibition — from first concept to final collector follow-up. Now bundled with 30 days inside the Glory Collective, free.

118 pages 14 chapters Worksheets & frameworks PDF · instant download
$ One-time. Workbook + 30 days of the Collective, free.
Built by Moriah Alise Includes 30 days inside the Glory Collective 2026 edition
2026 · v3 The Exhibition Planning Workbook cover
118
Working pages
14
Sequenced chapters
10mo
Project timeline
$3,500
Savings challenge built in
After this workbook, you will have

A real show on the calendar.

Not a thesis. Not a notebook. The actual operating system for moving from idea to opening night to follow-up.

  • A premise that holds up. Concept, working title, and the curatorial reason it needs to exist now.
  • A bound body of work. The list of pieces, their relationship, and what's still missing.
  • A named audience. The collectors, peers, and press you're actually inviting — by name, not category.
  • A venue + timeline. Self-host, gallery, or pop-up — with a 10-month working calendar back-cast from your date.
  • A real budget. Production, install, marketing, and the $3,500 savings challenge to make the line items honest.
  • An install plan. Layout, hardware, labels, lighting, condition reporting, and move-day logistics.
  • A press + invitation rollout. The sequence, the assets, the dates, and the follow-up.
  • A post-mortem. The collector follow-up, the relationships banked, the lessons logged for the next one.
What happens when you click

From button to opening night.

No surprises. Here's exactly what happens after you check out.

Step 01
Email first.

We capture your email so the receipt, the workbook, and the bonus Collective access all land in one place.

Step 02
Stripe checkout.

$49 one-time, secure Stripe. No subscription. No upsells at checkout.

Step 03
Workbook in your inbox.

PDF delivered instantly. 118 pages, 14 chapters, every worksheet referenced inside.

Step 04
30 days inside, free.

A Patreon promo code lands in the same email. Redeem it for your first month inside the Glory Collective.

Who it's for

If you're actually mounting a show.

This is not a passive read. It's a working document — the operating system used inside the Dear Glory Collective and taught in office hours.

Your first solo show.

You have a date. Now you need a plan, a budget, a timeline, and a sales strategy — without scrambling at the eleventh hour.

A group exhibition.

Curating, coordinating, or sharing a show. Use it to align your team, your venue, and your collectors before the doors open.

Your tenth show.

Tighten the parts that always slip — pricing, follow-up cadences, documentation, the post-show evaluation that becomes next year's plan.

Table of Contents

Fourteen chapters. From concept to collector.

Every chapter opens with the strategic framework, shows you what good looks like, and ends with the worksheet you fill out for your show.

01

Planning & Concept Development

Define your theme, build your narrative, set SMART goals, and create a 10-month project plan.

02

Budgeting & Financial Planning

Estimate costs, secure funding, manage expenses, and run the $3,500 savings challenge.

03

Venue Selection & Preparation

Research, evaluate, negotiate, and prepare your exhibition space.

04

Creating Your Artwork

Plan your body of work, set timelines, maintain quality, and align with your theme.

05

Understanding Your Audience

Identify, segment, and research your audience. Build personas and engagement plans.

06

Pricing & Sales Strategy

Price based on career stage and market research. The collector conversation, edition strategy, payment plans, consignment.

07

Marketing & Public Relations

Build your marketing plan, platform strategy for 2026, promo materials, and press outreach.

08

Writing & Documentation

Dissertations, exhibition statements, speeches, tags, COAs, and digital documentation standards.

09

Viewer Journey & Experience Design

Design how people move through your show. Lighting, hang order, sensory details, and flow.

10

Shot Sheets for Visual Teams

Create shot sheets for photographers and videographers. Plan the key moments.

11

Preparing for Exhibition Day

Transport, insurance, AV testing, accessibility, packaging, and the final team briefing.

12

Event Execution & Follow-Up

Run the event, capture guest info, follow up within 48 hours, and build collector relationships.

13

Collecting Payments & Delivery

Transaction documentation, delivery logistics, and post-sale follow-up.

14

Evaluating Success & Future Planning

Measure results, gather feedback, set long-term goals, and develop your career strategy.

A look inside

Frameworks, tables, worksheets.

Every chapter ends with a worksheet built for your actual show — not a hypothetical one.

Table of contents preview Table of Contents
10-month exhibition plan preview Ch. 1 · 10-month plan
Pricing worksheet preview Ch. 6 · Pricing worksheet
Chapter 11 opener preview Ch. 11 · Exhibition day

Dear Artist,

I built this workbook because I watched too many talented artists pour everything into making the work — and then scramble when it came time to show it. The art was stunning. The planning was chaos. And the sales? Left on the table.

This isn’t a general guide. It’s the exact system I use and teach: the timelines, the budgets, the pricing frameworks, the marketing sequences, the collector conversations, the follow-up cadences.

Moriah Alise
Founder, Dear Glory

Build something extraordinary.

118 pages of the working system. Yours to keep, yours to fill out, yours to mark up. Refer to it for every show you mount.