Dear Glory · Media Kit 2027 Build a package
Media Kit · 2027

Put your brand in front of people who buy and make art.

Dear Glory is an art-business media company with two audiences: artists building real careers, and the collectors who support them. About 295,000 YouTube views a year, 1,600 Letter readers, 15,200 Instagram followers across two accounts, and GloryLand, our yearly gathering in Houston. This kit shows you exactly who they are, how engaged they are, and how your brand can reach them.

Moriah Alise, founder of Dear Glory

Moriah Alise · Founder

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YouTube subscribers
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YouTube views, past year
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Letter readers
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Instagram followers, combined

Dear Glory is founded and hosted by Moriah Alise, an art-world strategist who has spent six years and 200+ on-the-record interviews with the artists, gallery owners, and collectors who run the art world. She started Dear Glory in 2020 and hosts GloryLand, the yearly art summit in Houston. In 2026, Dear Glory is a Programming Partner of Untitled Art, Miami Beach.

The Audience

Who watches Dear Glory.

Dear Glory is made for people who work in art and spend money on it. Your brand reaches two audiences at once: artists building careers on YouTube and Instagram, and a higher-income group of collectors and patrons on the Glory Letter.

Group 1
Artists
Working artists who want to understand pricing, getting represented by galleries, and how to grow a real career. They buy supplies, tools, courses, framing, and services. 1,386 artists follow us on Instagram by name.
Group 2
Collectors
People who buy art and are building real collections, from first-time buyers to long-time clients of advisors. They read the Letter and come to the collector’s tour at GloryLand.
Group 3
Galleries
Gallery owners, directors, and art advisors: the people who decide what sells and to whom. 145 galleries and art spaces and 46 curators and advisors follow us.
Group 4
Museums
Curators, museum staff, and foundation leads who pick which artists and shows get attention. 38 museums, institutions and festivals follow us.
Where they live

New York · Houston · Chicago · Los Angeles · Atlanta, with steady viewers in the UK, Canada, South Africa and Nigeria.

What they spend money on

Art, art supplies and materials, software, advisors, art fairs, auctions, framing, storage, travel, books, and classes.

Why they watch

To learn how the art business really works, and to see which artists and shows matter this year.

The artist audience
25–44

61% of YouTube viewers are 25 to 44, and our largest Instagram age groups are 35 to 44 and 25 to 34. Close to half men, half women.

The collector audience
27–64

From first-time buyers to long-time patrons. Our email platform estimates about half of Letter households earn $100K or more, and 84% own their homes.

Top location
United States

60% of YouTube views and 68% of watch time, last 28 days. Viewers in the UK, Canada and South Africa watch 5 to 7 minutes a view.

The Work

Art, told well.

A few full interviews from the channel, and short reels with their real numbers. This is the kind of video your brand shows up in.

Full interviews on YouTube

Derrick Adams & Dexter Wimberly, on the record.

Every Black-owned gallery at EXPO Chicago 2026.

5 steps to a successful self-hosted art show.

Short reels

Partnership
UOVO
6.4KViews
44Comments
46Shares
39Sends

We followed UOVO's team packing artwork inside a collector's home. It got more views than our long videos, and their team was happy.

"We're thrilled with the performance of our first collaborative reel. It's such a beautiful video, and the engagement in the comments was fantastic." — UOVO partnerships team
Also worked with

ESSENCE featured how Moriah built Dear Glory to make the art world’s rules public.

On camera with Moriah: Derrick Adams, Martellus Bennett, Kavi Gupta, Dr. Joy Simmons, Larry Ossei-Mensah, Dexter Wimberly, Lester Marks, Ryan N. Dennis, Evita Tezeno, Lindsay Adams, Temi Coker, Richard Beavers, Anita and Gerald Smith, Rashad Delph, Ayesha Selden, Amarie Gipson, Tanya Weddemire, Anwarii Musa and Sean Green.

After every campaign you get a report: how many people watched, how long, how many clicked, and a short write-up from Moriah on what worked.

GloryLand 2026

It works in person, too.

GloryLand is our yearly gathering in Houston every October: talks, Glory Nights, a collector’s tour, an exhibition and a livestream. In 2026 seven brands and organizations partnered with us, we were a Media Partner of Untitled Art, Houston, and ESSENCE covered it.

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Guests in person
From 16 states, with the livestream reaching 6 more, DC and the UK.
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Instagram views during the campaign
July to October 2026.
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Accounts reached
Every partner gets a recap with their numbers.
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Guest rating, out of 5
From the post-event survey.
The Numbers

People watch a long time, and share.

These numbers show who is really paying attention.

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YouTube viewers aged 25 to 44
A young audience in its prime buying years. Last 28 days.
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Hours watched, past year
About 295,000 views from people who stay to learn.
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Likes and comments per view
A high rate for art and education content.
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Times videos were shared, last 90 days
Up 9.2%. People pass our videos on.
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Instagram views, last 90 days
Across our two accounts, as of Nov 4, 2026.
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Accounts reached, last 90 days
Across our two accounts. Someone who follows both may count twice.
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YouTube watch time on TV screens
People sit down and watch, the way they watch a show.
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YouTube views, up in 2026
January through Nov 3, compared with the same period in 2025.
What Viewers Say

In their own words.

Real comments from viewers on our videos.

On helping artists

"You're empowering so many of us Black artists in the world."

"As a Black artist, these conversations are so critical and valuable to have."

On reaching people

"My next stop will be Chicago for sure. You definitely convince me. Hello from Madrid, Spain."

"Real connection breaks stereotypes. Conversations build bridges."

On trust and quality

"Your commentary feels deeply informed, trustworthy, yet approachable. Quickest subscription I've ever made."

"You always provide so much valuable information, and it's greatly appreciated."

The Process

How it works.

1
Tell us your goal
Pick the options below, or email us what you want to promote and by when. Takes a few minutes.
2
We send a plan
Within 2 business days you get a custom package and pricing built around your goal.
3
We make it and report back
We produce the work with our team, run it, and send you a results report when the campaign ends.
Build Your Package

Pick where your brand shows up.

Tap the options you want. We'll design a custom package around your goal and send you a plan with pricing. Tapping does not commit you to anything.

Single placements start at $150, and most first programs run $750–$2,500. Start small with one placement, then scale.

Choose one or more
The full rate card

Every price is a starting point — built to your goal and your budget. Ask about bundles.

On the channel
Newsletter mention$150
Newsletter · dedicated section$300
Newsletter · full dedicated email$500
Live show shout-out$250
Live show · segment or bring your guest on$750
Branded post · on @deargloryworld$450
Short-form branded reel · solo, on one account$750
Collab reel · on both Dear Glory accounts$900
Collab reel · on both Dear Glory accounts and yours$1,200
Art Week collab reel · with category exclusivity$1,500
Short-form · set of 3 reels$1,800
Long-form video · integration$1,000
Long-form · dedicated video$2,000
Interview requests · your guest, Moriah’s questions
Livestreamed interview on Dear Glory Live · replay stays up, plus clipsfrom $1,500
Recorded interview · a full YouTube episode, 2 reels and a Letter featurefrom $2,500
Talks at your event · starting at, depending on production needs
Private talk · not recordedfrom $1,500
Livestreamed talkfrom $2,500
Recorded talk · posted to the channelfrom $3,000
On location · travel billed at cost
Exhibition review · a YouTube video, 2 reels and a Letter featurefrom $2,500
Host or moderate on site · the talk, a recap reel and a Letter featurefrom $3,500
In-person events · plus production
Panel (filmed)from $3,500
Curated dinnerfrom $5,000
Exhibition (brand presents)from $7,500
Year-round packages · pick your audience
Collector package, per quarter · a long-form segment and reels, sent through the Letter and @deargloryworldfrom $6,000
Artist package, per quarter · a long-form segment, Shorts and collab reels on YouTube and Instagramfrom $6,000
Bundles · the easy first step
Starter · reel + newsletter mention + live shout-out$1,000
Growth · 3 reels + newsletter section + video integration$2,800
Season · multi-month, multi-channelfrom $7,500

Start small with one placement and scale from there. Build your package above → or email us your goal →

In-Person Events

Host a private event for the exact crowd you want.

We plan and host in-person events for your brand, built around the crowd you want: artists, collectors, or a mix. You pick the crowd, we fill the space, and you get the video and photos to keep.

Artists, collectors, or a mix
Dinner
A small, private dinner with the people you want to reach. The kind of table you can't buy your way into anywhere else.
Best for luxury, spirits, auto, and finance brands.
Artists, collectors, or a mix
Panel
A live talk on a topic you choose, with the guests you want, filmed so you can use the video after. Your brand leads the conversation.
Best for brands that want thought leadership.
Artists, collectors, or a mix
Exhibition
An art show your brand presents, with an opening night. Press-worthy, and it makes your brand the name behind the work.
Best for corporate sponsors, alcohol brands, and companies that want press.

What your brand gets

A dinner with the right 30 people can do more for your brand than 100,000 views. You get a night with the exact crowd you want, and photos and video you keep and use all year.

Based in Houston. We travel for the right partner. Tell us your date and which crowd you want, and we'll design the night. Add an event to your package →

Want your guests in on the game? Glory Glory is our live art-world game. Sponsor a named round on Dear Glory Live, with your brand in the cards and a reel after, or bring it to your event as a 60-minute session or a full night. Every round is filmed. See how Glory Glory works →

Contact

Want to talk?

Tell us what you want to promote and when. Single placements start at $150, and we build to your budget. A lot of brands start with one placement and grow from there.